B2B

In the digital age, businesses have more opportunities than ever to reach customers directly and sell to them rather than through intermediaries. These techniques are called business-to-business (B2B) sales, and they’re a growing part of the global economy. In fact, B2B sales now account for almost one-third of all e-commerce transactions. These sales involve companies selling their products or services directly to other businesses rather than individual consumers. Here is more information about B2B sales and how your business can use it as a way to grow revenue. Read more

When you think of business-to-business marketing and sales, you probably envision large corporations making strategic deals with other large corporations. The B2B market is not small, though. In fact, it’s one of the largest and fastest-growing markets in the world! As a result, many businesses are launching B2B marketing and sales campaigns to reach this audience. If you’re launching a B2B marketing or sales campaign for your business, it’s important that you do so strategically. It’s also crucial that you know what you’re getting yourself into before diving headfirst into this type of venture. Whether this is your first time launching a B2B venture or you need a refresher on why and how to succeed in one, we have tips to help your business succeed in a B2B market. Read more

B2B marketing is a complex beast. It’s not as simple as throwing some ads in the local newspaper or television to get your name out there. The modern B2B buyer is savvy and well-informed, meaning they won’t be swayed by your pretty logo or catchphrase. Instead, they want to see real results that prove you’re the right company for them. That doesn’t mean it’s impossible to succeed with B2B marketing; in fact, digital marketing plays a big role in shaping your B2B sales strategy and helping you reach your target audience more effectively than other methods. Here are five ways digital marketing can improve your B2B sales strategy — and help you get those leads pouring in left and right. Read more

Business to business (B2B) selling is a sales methodology that focuses on selling products directly to other businesses rather than individuals. It allows small businesses, who may not have the resources or network to sell to consumers, a way to generate revenue from their products and services. Business-to-business sales can be challenging, as you probably won’t have many opportunities to meet potential customers in person. However, with the right strategies and techniques, B2B selling can be an effective way for any company. If you are considering starting a business-to-business sales strategy with your direct competitor, it’s important that you know what it takes to do so successfully. Here are 5 ways you can make money doing B2B selling: Read more